Cristina Viseu

BABE VIBES

BABE VIBES is an interview series all about bad ass babes. Where I chat with millennial gals and guys who are (for the want of a better phrase) ‘killing it’ in their life, whatever that may look like. Intimate questions, career questions, silly and fun questions. We delve deep and get to the nitty gritty. My hope is to offer insights into worlds we may not otherwise see and connect like minded souls with their kin.


Today's BABE VIBES is one that will fuel you with motivation and inspire you to delve into your personal projects. This girl is a video producer behind some of the coolest brands and as well as that she creates her own content on the side. She is proof that you can literally do what ever your heart desires if you set your mind to it.  I'd like you to meet Christina Viseu.

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Tell us a little bit about who you are and what you do.

I’m a full time video producer at KENDO -- you might know them by the brands Fenty by Rihanna, Kat Von D, Marc Jacobs Beauty, Ole Henriksen, and Bite! I help create video content for these brands. At night I concept really cool aesthetic Youtube videos.

 

Where does your inspiration come from?

The bulk of my inspiration comes from seeing life through a different lens. The easiest way to do this is through traveling (which sounds super cliche but hey it’s true). I really like challenging my core beliefs by experiencing new things, reading different types of literature, or consuming media. If you are stagnant in your thinking, you don’t grow as quickly.

 

Can you give us a peek into your creative process?

It always starts with a mood, emotion, or statement. For my personal work I usually like to tie in a memory. A memory can be as simple as “being happy” or as complex as “being lost in a digital space”. From there, I start to think of possible imagery to tie it all back together. Music really helps me with creating the storyboard or framework of my videos.

 

How did you find your unique spin on creating online content and any advice for fellow creators?

If you aren’t having fun doing it, stop and re-evaluate. For a while I was creating all these gimmicky videos and I really didn’t like them. I was making videos for the views and creating felt like work. I’m not saying that creating will be easy but it should never feel like work. It should always be fun and you should wake up in the morning excited to work.

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Where do you see your channel going in the future?

I used to get really caught up in the numbers. And it killed me. Now I want to just create my art and hope that people will find it and enjoy it. It was a complete 180 in my thought process. When you get tied up in the views, you aren’t actually creating things that will challenge the community. You start to create things already seen -- things that feel safe. And that’s totally fine but I think it’s much more exciting to make something raw and real. That’s the beauty of the internet and the internet that I grew up with. It was all these weird people in onesies, guys lipsyncing backstreet boys, and all sorts of odd shit. You don’t make that fire content by concentrating on views because no one could have predicted that some guy in a pink onesie was going to be famous.

 

How did you end up working in the world of video?

I’ve always loved video but I didn’t know it. I would make these home videos by taping segments of t.v. shows and stringing it together. This was before I had a computer. When I got a bit older, I started getting really into photography. At around 19, I produced my first web magazine that focused on unconventional fashion. I did everything -- from casting models to learning studio photography. It was a really eye opening experience because it was the first time I made something from scratch on a bigger scale. From there I naturally gravitated towards video. Unfortunately I never studied video in school. I really honestly picked it up, refined my work, and told myself that I would make it even without a degree. I’d spend nights learning how to do motion graphics and edit. And here I am!

 

When you are stuck in a rut, what do you do to get out of it?

I take a break and I watch something that feels like a palette cleanser. Something totally unrelated to what I’m working on. It helps!

 

Any practical advice for gals wanting to get into a career like yours?

It’s ok to be a generalist. We were taught in school to go into very specialized fields. But the workforce today is very different than it was 10-20 years ago. There are a lot more jobs for people who have a wide array of skills. I was always worried that my multiple different interests would make it hard for me to find a career. I didn’t think a job could exist where I can sort of dabble in everything I liked. But honestly, especially early on, it is totally fine to try jobs out until you find one that sticks.

 

What does a typical day look like for you?

Wake up - Get ready (chug coffee) - I take the bus to work. On the bus I either edit the week’s worth of instagram images or brainstorm personal video ideas. This time is “me” time so I try very hard to not look at work e-mails until I get to the office. - Go to the office or go on set. E-mails, meetings, video production or editing work if I’m at the office. If I’m on set there’s a whole day planned ahead. I’m the producer on set so my role fluctuates depending on the shoot. - Lunch time! I’m so bad at bringing lunch so I usually buy something. I’m a really big soup person. If I’m on set - craft services. - I try and leave the office at 5:30. But sometimes I stay until 6:30, which is my cut off time. I try not to stay later than that. When we’re shooting I try very hard to keep the crew at a 10 hour day. - Take the bus back or take a car back if we’re shooting. More personal work time. - Go home. Check personal e-mail, respond to e-mails. I work on my own projects every night until dinner. Then after dinner I work until I sleep. I’ll give myself 20 minutes of browsing / surfing internet time but I try not to spend too much time being idle. If I consume media, I try to consuming consciously (like watching a movie).

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What keeps you up at night?

This is really bad but I always worry about being out of touch. Because of the nature of video now with social media, things change so quickly. It’s always good to keep in touch with what people are doing / thinking / feeling because when you aren’t, you can produce things that are totally inappropriate to the current day audience.

 

What is your ideal day off look like?

My ideal day off would be to have a full video crew produce my personal content. Not really a day-off. I always have so many high production concepts but in order to film those, it requires a big crew. I guess I don’t really like not working.

 

How do you strike a balance between work and time off?

I think I do have a problem with time-off. I don’t really take vacations. When I go on vacation, I try to film as much as I can. I did take one trip where I didn’t bring a camera. Instead, I ended up editing the entire video (which was shot on an iphone) anyway. I think it’s good to take mental breaks every now and then but honestly for me, I don’t have work life balance. Work life balance to me is being able to cook dinner.

 

If you could go inside your brain what does it look like?

Probably a bunch of incoherent thoughts. I’m a very visual thinker. I don’t actually think in full sentences. When I used to watch movies with those monologues I didn’t think people actually thought like that. And it was more of a film technique to verbalize the actual thinking process. I didn’t know that I was actually kind of off because I’ve never thought in complete sentences.

 

Tips for building up a creative family - or just making friends in general HA!??

Be real. I can’t stress this enough. People can smell bullshit from a mile away. Be a good friend and be a real person. Career is important but you want to surround yourself with people that inspire you and people who are genuine. Also - go to as many events as possible in industries you’re interested in. I think once you are in network it’s easy to get invited to these events. When you are starting out, it’s good to know one or two people. You can meet these people by honestly asking around or cold e-mailing and not being creepy (haha).

 

What is the best piece of advice you've received?

“Are you happy?” I’m a very unnatural producer. I’ve trained my brain to work that way, but I’m in no way a person who naturally thinks in call sheets, time-tables, and budgets. I was working in fashion when my creative director pulled me aside and asked me, “Are you happy?” At the time, I was taken aback. Of course I’m happy. I have the dream job that most people would want. But at the core of it, I was the unhappiest I’ve ever been. I produced videos but I didn’t film, edit, or direct. At that moment, I realized that if I wanted to work in that industry or any industry, there were other ways of doing it. I’m so grateful for that question. This isn’t as simple as: if I’m unhappy I should give up. There are many hurdles to overcome in any field. Your career and life in general will always have something askew because that’s life. The question should be -- Am I happy? If not, do I love this enough to be uncomfortable or temporarily unhappy?

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Where you can find Cristina

If you liked this interview be sure to find Christina's work!!

HER WEBSITE // INSTA // YOUTUBE


If you have someone you'd like to suggest for a BABE VIBES interview (heck even yourself) shoot me an email at britney@urbnwild.com.

babe vibesBrit Hazeldine